The War that Never Ends: Web Design Agencies vs. SEO Agencies and Trends in 2016

seo agency web agency
Web design firms are great at building beautiful websites, but just how good are they at SEO? And how high do SEO agencies rank considering design concepts? A Moz.com study found that, many leading SEO agencies had high rankings with poor web design, while web design agencies had award-winning websites but were failing at their SEO.

Creating a great website in terms of web design while keeping the SEO principles is not as easy as it sounds, but it is becoming increasingly necessary in today’s environment. This is especially true if you’re looking to employ cutting-edge design concepts like parallax scrolling to improve responsiveness – a concept we know to be difficult considering SEO. Below is an in-depth look into the study and some of its findings: Continue reading

Professional Web Security Analysis Provided by ‘corePHP’

joomla security vulnerability

Has your website security become compromised?

Luckily for you, you have come to the right place. Time and time again site owners neglect to keep their CMS updated, opening their website up to potential security issues. According to Sucuri, a Web security firm, states there are currently hundreds of websites that are becoming compromised each and every day. Since the start of the latest threat a few weeks ago, thousands of sites have become victim to this compromise, with many unaware their site has been compromised.
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4 Customer Service Trends Competitive Companies Must Follow

Side view of customer advisory service at work

Customer service trends can make or break your business. In 2015, 75 percent of companies recognized customer service as a competitive differentiator, an increase of 18 percent in two years, according to an annual Dimension Data benchmarking report. Customers give service even more weight, with 97 of customers saying that service is a key factor in whether they decide to go with or abandon a company. For companies, this means that delivering superior customer service can give you an edge over competitors. Here are four customer service trends that competitive companies are following in order to get ahead of their rivals. Continue reading

Special One-time, Two-weeks Only Promotion at ‘corePHP’

corephp one time special birthday celebration

Who doesn’t like to throw a little party for their birthday? Well, it’s that time of the year again for Steven and me, so we thought, why not make year 33 the most spectacular of them all. So, to celebrate, we are offering our biggest promotion EVER for both our design work and our Joomla! extensions. While I suggested the typical one-week promotion, I was overruled by Steven and we made it a unique two-week only celebration. I guess being the oldest doesn’t always have their perks (who cares if it is only by a minute) ;)Continue reading

Boosting Conversions: Site Design Strategies to Employ

Boosting your conversion from site design

A website is an integral component of a modern business’ sales strategy. It serves as the hub for all the marketing communication, central buying portal and the link for customer care. A properly designed website will engage viewers, develop relationships with customers and ultimately drive sales. On the flip side, a poorly designed website will irritate your consumer base, forcing them into your competitors’ arms.

Balancing White Space

In the recent past, web design gurus would remind us that white space is our friend. This negative space directs the eye and makes your site readable and pleasant. Metrics have changed over the years to include an emotional component. With this, the use of white space has an upper limit. Anything over approximately 50 percent will negatively impact the viewer’s ability to enjoy the website. A good balance is between 30 and 50 percent. Take a look at the Philip House website for an example of good white space balance. They use it to bring your eyes to the images and then to the menu. Continue reading

Begin Your Flight with paGO Commerce 2.1 Today

joomla e-commerce pago commerce

Still haven’t made the leap to join paGO Commerce? What’s the holdup? Well, now is a perfect time to go knee deep as we are excited to announce the immediate availability of Joomla’s powerful e-commerce solution paGO Commerce 2.1. The great e-commerce platform has now become AMAZING. Learn more below about some of the great new features, or take a leap of faith and begin downloading and using paGO Commerce 2.1 now!

Free Download    Demo

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How to Build a Niche-Focused Business in 5 Steps

Guy working in his business

So you want to build a successful business in today’s world of fast-moving commerce and innovation. But with every new startup popping up claiming to do the same thing, only better, it can be difficult to find room to make your company’s voice heard. To become successful, take a deeper look into carving a niche and strategically navigate to stand out from the competition. Continue reading

Why PHP 7 Is Ideal For Web Development

php 7 developmentPHP web development is one among several web development methods that will never fade away. With every passing year, it has become the most trusted platform for developers and companies for website development. The reason for such tremendous popularity of PHP is the outcome of the continuous research and development. There is no doubt that in coming times, PHP will reach to the newer heights as the demands for the PHP powered websites are being expected to explode.

Presently, PHP 7 is being used for empowering websites across the world. Every version release brings some improvement along with the opportunity to make the language even more improved that has some drawbacks. With the passage of time, PHP has been enhanced to support multiple platforms so that it could be run smoothly on any platform with assured reliability. Thus, no wonder that the popular websites like Facebook, Wikipedia, Tumblr, Flickr, and many such others have been developed in PHP. Continue reading

Check out the improved retargeting software, Retargeting.Biz!

increase ecommerce profit
If you’re a player in the e-commerce game, you need to continuously update to the latest trends of technology to stay ahead of the competition. The team at Retargeting.Biz, one of the best retargeting software in the world, knows this very well and recently released an improved version of this incredible effective and low costs marketing automation tool.

Retargeting is the perfect solution to grow revenues through automated and personalized communication with their current and future customers. The Retargeting.Biz platform brings new and enhanced features that help online stores to increase brand awareness, ROI and conversion rate. We have a whole new architecture and database and these translate into a bigger processing capacity and a faster processing speed. Our retargeting software is now prepared even for big e-commerce events, such as Black Friday. Continue reading

‘corePHP’ vs. Freelancer: Your Choice Could Cost You!

web development agencyTime and time again we are asked to submit a proposal for work against a freelancer. So, we thought now would be a great time for us to explain why the team at ‘corePHP’ wants you the client to think twice before agreeing to work with a freelancer. Keep in mind, some freelancers do great work and have the portfolio to show for it. However, we continue to come across those who are less desirable and over promise and under deliver for the client. Continue reading

Important Tips for Optimizing ECommerce Site Speeds

ecommerce optimizationWe have come a long way from the days when accessing ecommerce and using ecommerce sites was a chore. Today, faster internet connectivity and better ecommerce platforms, like Joomla paGO Commerce, have made it easier to design user-friendly sites that are faster, more robust and infinitely more functional than in the early days of the web.

However, despite the myriad of improvements we have witnessed, there are still e-commerce sites that are well behind the curve in terms of page load speed. Failure in this area often translates to poor sales performance. A two-second delay is sufficient for a typical web user to bounce and head straight for the competition.

Is page load time really important to you bottom line? Continue reading