‘corePHP’ is always on the look-out for ways our clients can boost conversions on their eCommerce sites. We thought we’d share 26 of the most often overlooked, inexpensive, and easy to implement ideas, to help you generate more eCommerce conversions. Treat this like a checklist, every time you add a product to your inventory, and you’ll be on the right track to higher conversion rates. Do you have advice to share? Please feel free to comment, and add your advice to this compilation as well!
For Best Results, Connect Digital Experience to In-Store Shopping
The 3rd annual digital experience study by analysts at Deloitte revealed a continuing trend, showing how mobile connectivity influences retail purchasing decisions. The study examined over 3,000 U.S. consumers to understand how their digital interactions (eCommerce, social, review sites, etc) are influencing in-store U.S. retail purchases. To nobody’s surprise, this year’s data clearly shows that digital influence continues to accelerate and shift the ground under the feet of retailers large and small alike.
The performance of your customer contact service center is more crucial than ever to your eCommerce success, judging by the results of Deloitte’s latest annual Global Customer Contact Survey. According to the survey, 85 percent of organizations now view customer contact experience as a competitive differentiator.
Need for Speed & Modern Code Fuels Massive Growth of paGO Commerce
‘corePHP’ is pleased to announce paGO Commerce for Joomla! now powers over 1,200 eCommerce sites. A majority of that growth has come from VirtueMart users and integrators, followed by first-time entrepreneurs and e-store owners. The main reasons for the move to paGO Commerce has been for performance and code flexibility, followed by security and responsive support concerns over other brands.
Marketing Automation is this decade’s hottest technology for Content Marketers, CMS pros and marketing technologists worldwide. HubSpot, Marketo, InfusionSoft, Salesforce Pardot (aka “Engage”), Adobe, Oracle, and a host of others come to mind. They’ve all been actively fighting for marketshare and mindshare, as the rapid disruption of the outbound advertising world continues. Inbound’s marketing automation technology has been successfully displacing legacy outbound media ever since – one landing page, email or whitepaper download at a time.
Missing in the mix up until this year has been a free, open source player in the Marketing Automation mix. Enter Mautic: the first, and still the only free, open source marketing automation brand on today’s market.
We Skype, Google, Xerox and Photoshop as verbs, and when your brand goes from noun to verb, that’s “brand-verbing,” and it’s also a sign that you’ve reached the big time. Brand loyalty is a combination of factors. Despite the huge selection available, modern consumers still feel loyalty to the brands that they are familiar with. In fact, research by IRI found that 44 percent of millennials consider themselves to be loyal to the brands that they purchase.
GoPro Giveaway Kicks Off Today!
Starting today, you can enter our latest GoPro Giveaway for a chance to win a GoPro Hero 4. Sign up here for a chance to win a GoPro Hero 4, courtesy of paGO Commerce. Now you can enter to win one of several GoPro Hero 4 cameras that ‘corePHP’ is giving away this year to emphasize the point that paGO is Joomla’s professional grade eCommerce solution
New Features: SEO Wingman Optimization & QuickPay Transaction Engine
SEO Optimization: When it comes to SEO optimization, you know you need it to keep your site ranked high, and on your prospects’ radar. That said, you also don’t want to get hijacked by “SEO experts,” paying them a small fortune, without learning how it’s done. To keep gaining altitude, what you really need is a co-pilot – a built-in wingman – there as needed to guide you and help you keep on the flight plan, connecting you to your customers.
No matter what eCommerce solution you’re using, as a website designer, integrator or e-commerce business, online data security is one of your greatest priorities. Cybercriminals want your customers’ private information, and most consumers don’t take proper steps to protect themselves. For example, a CreditDonkey survey found that more than 68 percent of consumers use the same password for multiple sites.
Ever had the thought of putting your head through the wall, frustrated with how complex the software developers made it to configure your e-commerce site? Why do they make it so complex, when it should be so freaking simple!!!
You Need a Bionic Advantage For a Better, Stronger, Faster Website
Going into the busy season soon, there’s no better time than August’s summer lull to re-calibrate and prepare for a busy fall. The web economy is growing faster than ever, and you need to get your website ready for action. Below is a an extended checklist of action items you can do right now to make your site look like a million bucks (or six million!) with better SEO, stronger marketing and faster performance. You can also call the ‘corePHP’ team at (269) 979-5582 to upgrade your site to a bionic website.
Professional Grade eCommerce for Joomla is here with paGO Commerce
In this post, I’ll focus on eCommerce extensions for Joomla, Drupal and WordPress. eCommerce is likely the most complex extended application any third part developer could endeavor. Since shortly after the founding of each the “big three CMSs”, the DIY / mass market has been well served with VirtueMart, Übercart and Woocommerce respectively, but the professional grade enterprise market has been vasty underserved, particularly in the Joomla and WordPress arenas. The verdict’s still out for WordPress, but good things are now happening for Joomla, with the recent launch of paGO Commerce.