Author Archives: Brian Alastair

About Brian Alastair

Alastair Brian from "FMEModules" - a brand well known for top of the line reliable PrestaShop Addons, themes, extensions and services. Follow him on Twitter, LinkedIn.

Slash Cart Abandonment by 77% with paGO One Page Checkout

pago commerce one page checkout lower cart abandonment

The sales of an online store are highly dependent on the quality of Checkout Page.

It alone can convince customer to purchase or deter them away. It is without question the backbone of a successful business as it finalizes sales from both points: client and business.

Online customers are very conservative about giving out personal details over the internet. It is no hidden fact that there are cyber criminals waiting to steal credit card information and social security numbers to hijack accounts and steal money from unsuspecting customers.

Since many shopping carts and checkout pages are badly optimized, there is a 67 percent chance of abandonment at the end of purchase. This is caused due to a host of problems. 10 percent Checkout Pages require too much information and 11 percent have untrusted delivery mechanisms. 29 percent at the end of checkout inform the necessity of account. Continue reading