Author Archives: John Coonen

Web Design or Web Development? Big Difference.

web design vs. web developmentIn the 1990s and early 2000s, web designers, ad agencies and marketing firms controlled their clients’ message; thus, they acted in a chief decision-making role regarding technology decisions, driving their clients’ websites. Marketers tossed about the term “web developer” as if synonymous to “web designer.” Conversely, web developers rarely muddled the terminology. Why not? Because the last thing most true web developers wanted to manage was the creative process, let alone the client.

  • Web Designers Envision It: Creative, Interface Layout, Digital Experience, Wireframe, Business Message
  • Web Developers Make It Work: Coding, Framework, Security, Performance & Speed, Compatibility, etc

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26 Ways to Boost Your eCommerce Site Conversions

Get more conversions on your eCommerce site

Often overlooked ways for you to turn more visitors into customers on your eCommerce site.

‘corePHP’ is always on the look-out for ways our clients can boost conversions on their eCommerce sites. We thought we’d share 26 of the most often overlooked, inexpensive, and easy to implement ideas, to help you generate more eCommerce conversions. Treat this like a checklist, every time you add a product to your inventory, and you’ll be on the right track to higher conversion rates. Do you have advice to share? Please feel free to comment, and add your advice to this compilation as well!

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Six Tips To Improve Your Digital Experience

Converging your digital and on-site experiences.

Converging digital experiences continue to drive incremental sales, according to the 3rd annual Deloitte study.

For Best Results, Connect Digital Experience to In-Store Shopping

The 3rd annual digital experience study by analysts at Deloitte revealed a continuing trend, showing how mobile connectivity influences retail purchasing decisions. The study examined over 3,000 U.S. consumers to understand how their digital interactions (eCommerce, social, review sites, etc) are influencing in-store U.S. retail purchases.  To nobody’s surprise, this year’s data clearly shows that digital influence continues to accelerate and shift the ground under the feet of retailers large and small alike.

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Over 1,200 Sites Now Powered by paGO Commerce

paGO Commerce helps you go anywhere, sell everywhere.

No matter where you are, no matter where your customers are, you’re always selling with paGO Commerce.

Need for Speed & Modern Code Fuels Massive Growth of paGO Commerce

‘corePHP’ is pleased to announce paGO Commerce for Joomla! now powers over 1,200 eCommerce sites. A majority of that growth has come from VirtueMart users and integrators, followed by first-time entrepreneurs and e-store owners. The main reasons for the move to paGO Commerce has been for performance and code flexibility, followed by security and responsive support concerns over other brands.

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My Choice is Mautic: Open Source Marketing Automation

Mautic Open Source Marketing Automation is here.

The Marketing Automation world has a bold, new competitor from the open source world. Enter: Mautic!

Marketing Automation is this decade’s hottest technology for Content Marketers, CMS pros and marketing technologists worldwide. HubSpot, Marketo, InfusionSoft, Salesforce Pardot (aka “Engage”), Adobe, Oracle, and a host of others come to mind. They’ve all been actively fighting for marketshare and mindshare, as the rapid disruption of the outbound advertising world continues. Inbound’s marketing automation technology has been successfully displacing legacy outbound media ever since – one landing page, email or whitepaper download at a time.

Missing in the mix up until this year has been a free, open source player in the Marketing Automation mix. Enter Mautic: the first, and still the only free, open source marketing automation brand on today’s market.

Mautic open source marketing automation software

Mautic Open Source marketing automation software launched this year.

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Enter The GoPro Giveaway, from paGO Commerce!

paGO Commerce GoPro Giveaway

Celebrate paGO’s launch and Joomla’s 10th birthday, with some nice party gifts from ‘corePHP’

GoPro Giveaway Kicks Off Today!

Starting today, you can enter our latest GoPro Giveaway for a chance to win a GoPro Hero 4. Sign up here for a chance to win a GoPro Hero 4, courtesy of paGO Commerce.  Now you can enter to win one of several GoPro Hero 4 cameras that ‘corePHP’ is giving away this year to emphasize the point that paGO is Joomla’s professional grade eCommerce solution

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paGO Commerce 2.0 is Coming – Get Ready To Fly

fly high with the upcoming release of paGO Commerce version 2.0

Major advances in SEO and income processing speed will highlight the upcoming paGO Commerce 2.0 launch.

New Features: SEO Wingman Optimization & QuickPay Transaction Engine

SEO Optimization: When it comes to SEO optimization, you know you need it to keep your site ranked high, and on your prospects’ radar. That said, you also don’t want to get hijacked by “SEO experts,” paying them a small fortune, without learning how it’s done. To keep gaining altitude, what you really need is a co-pilot – a built-in wingman – there as needed to guide you and help you keep on the flight plan, connecting you to your customers.

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Rebuild Your Website As a Bionic Website

Bionic Web

Prepare your website for battle this year with a bionic makeover!

You Need a Bionic Advantage For a Better, Stronger, Faster Website

Going into the busy season soon, there’s no better time than August’s summer lull to re-calibrate and prepare for a busy fall. The web economy is growing faster than ever, and you need to get your website ready for action. Below is a an extended checklist of action items you can do right now to make your site look like a million bucks (or six million!) with better SEO, stronger marketing and faster performance. You can also call the ‘corePHP’ team at (269) 979-5582 to upgrade your site to a bionic website.

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Professional Grade eCommerce For Joomla

Professional grade eCommerce for Joomla is here.

Joomla store owners finally have a professional grade eCommerce solution.

Professional Grade eCommerce for Joomla is here with paGO Commerce

In this post, I’ll focus on eCommerce extensions for Joomla, Drupal and WordPress. eCommerce is likely the most complex extended application any third part developer could endeavor. Since shortly after the founding of each the “big three CMSs”, the DIY / mass market has been well served with VirtueMart, Übercart and Woocommerce respectively, but the professional grade enterprise market has been vasty underserved, particularly in the Joomla and WordPress arenas. The verdict’s still out for WordPress, but good things are now happening for Joomla, with the recent launch of paGO Commerce.

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Using Content To Build a Cohesive Brand

Creating a more cohesive brand with content

Creating a cohesive brand identity for your company takes more than just stamping your logo on everything; it takes creating quality content that is consistent across all channels and at every point of contact. Done right, branded content can have a huge payoff for your company — as SimplyZesty reports, 41 percent of Pinterest users and 35 percent of Instagram users share branded content on their respective social media sites.

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Choosing Your eCommerce Cart Just Got Easier

paGO Commerce is the easy choice for professional grade eCommerce

Ease of use, future proof code, one-page checkout, and a focus enterprise makes paGO an easy choice.

If you haven’t seen much of the ‘corePHP’ team lately at events or on the forums don’t worry! It’s because we’ve been uber-focused on development for our great clients, with particular focus on eCommerce sites using paGO Commerce. Some sites are going live this month, and we couldn’t be more excited.  This week, we’ll be at JoomlaDay Minnesota to show off paGO Commerce and how well it integrates with today’s leading Content Marketing & Sales automation solutions.

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Released: WordPress For Joomla 4.1

Introducing WordPress For Joomla version 4.1

New Release: ‘corePHP’ releases WordPress For Joomla version 4.1

We at ‘corePHP’ are very pleased to announce the release of a new version of ‘corePHP’s highly successful component, the much anticipated WordPress For Joomla, version 4.1. You can get WordPress For Joomla right here, right now (still only $60!). Yes, this most awesome integration of Joomla gives you all the new features of WordPress 4.1, built-in, giving you all the blogging power you need, backed by the familiar and superior extension management capabilities of Joomla!

(Follow updates on WordPress For Joomla by ‘corePHP’ here, on Twitter: @WordPress4J)
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