Author Archives: Michael Pignataro

Michael Pignataro

About Michael Pignataro

Entrepreneur, family man and long-time magician, "Magic Man" Michael Pignataro is co-owner of 'corePHP' with his mirror-image twin brother, Steven. Michael is 'corePHP's Co-Chief Executive Officer - Operations. He's also got a wicked fast wrist at the foosball table.

Greater Website Credibility Means Greater Conversions

Today most businesses own a website. A website has, in fact, become a significant means of earning business. A website can help you secure not only local business but also from other cities or even countries.

Clients may sometimes like your website but may be apprehensive about engaging you, so it is imperative to win their trust and assure them you are an authentic organization.

There are several factors that you may include in your website which will convince your clients of your trustworthiness. Let’s have a look. Continue reading

How to Protect Your Company’s Data

Computer user protecting company's data

Cybercrooks are becoming increasingly sophisticated, and if they can breach major corporations like Target and Home Depot, they’re likely able to get to your business as well. Protecting consumer data can insulate your brand and business from consumer mistrust and drops in sales that result from data breaches. Safeguarding your data is also important in the case of natural disasters, hard drive failures and even human error when you need to recover lost or damaged data. Moreover, it’s important to ensure employees are not at risk of either exposing your company to data theft or at risk of exposure to identity theft themselves. Continue reading

Five Things That You Need to Know About JavaScript

javascript books on a shelf

JavaScript is a very important tool in web design and it is important that you understand why it is a vital part of every website. JavaScript works in a way that adds an extra layer to your website. This means that pretty much anything that happens on screen that isn’t static content will be using some form of JavaScript.

If you are a business owner and you’d like to have a website created for you then you’ll find companies like ours will look after the JavaScript and the development. If you’d like to have a better understanding of what is going on in this development stage, then you could consider doing some research into the basics. For those of you who are interested in the more advanced features of JavaScript and what it can do, you could consider taking a course. There are many Web development courses available at Red Academy that take place on their Vancouver campus. These courses will teach you everything you need to Launch a career as a junior web developer. And features the most in-demand technologies such as JavaScript, jQuery or CSS3.

If you manage to learn the basics of JavaScript, then you’ll want to know more about what it can actually do. There are so many functions that you can use with JavaScript so keep reading to find out more. Continue reading

Top SEO Myths You Should Not Ignore At All

SEO myths

Search Engine Optimization or SEO is a constantly changing area. It leaves marketers in a phase of constant adaptation. Each day, we see something new with SEO. Marketers constantly need to move in synchronization to keep their business up to date on top searches. Things keep on changing in a shorter time span, however, there are still some ideas that keep floating around and are not up to date. It has become very common for businesses to see how SEO works. To help, we have covered some of the common SEO myths and what marketers need to do to succeed in the world of online marketing. Continue reading

Tips To Build Your Audience On Social Media

Social Media

Social media is one of the best ways to take advantage of the power of the internet to market your event, service or product. Facebook, Instagram, Twitter and many more social media platforms have allowed many businesses to flourish. Developing an audience on social networks requires a little research, intuition, and creativity. It is no secret that the better we know our public, the better we develop relationships with them; the stronger the relationships, the more possibilities to do business with them increases.

So everything starts with knowing our audience. Here is how you can build a bigger audience using social media. Continue reading

Why You Should Be Using Managed IT Services

Managed It Services such as Hosting and servers

Are you looking into different methods in which you can quickly take care of your company’s IT needs? Then no doubt you will have come across the term managed IT services. Managed IT services is when you outsource the day to day management responsibilities to improve operations and cut down on your expenses. An essential service will normally offer you a monitoring service in which you will be notified of any problems while a more comprehensive service will not only notify you of the problem, but it will also help to find a resolution. There are many fantastic benefits to using a managed IT service, and here we are taking you through exactly what these benefits are so you can make an informed choice as to whether or not it would be a good fit for your company. Continue reading

Four Reasons Your Customers are Rejecting Your Landing Page Offers

guy writing on a note pad

(Image Source)

Online marketing is all about giving value to receive value.

You want your target audience to purchase your gardening supplies from your landing page? Provide them with a buying guide and gardening tips through your content.

Need subscribers for your web design newsletter? Perhaps a gallery of free website templates will help you earn their trust.

We can go on and on about how providing value to your target audience is necessary if you want to convert them into leads or paying customers.

The only problem is that visitors don’t always take the bait.

It doesn’t matter if your website gets hundreds or thousands of traffic each month. If your online presence is not helping you close more sales, then there’s probably something amiss in your lead generation and conversion strategies.

In this post, we’ve put together the top four reasons why your visitors aren’t converting.

Let’s get started. Continue reading

7 Essential Tips To Secure Your WordPress Website

WordPress is one of the largest used CMS (Content Management System) sites used to manage content like blogs and websites. The websites may be personal or of a professional type, so they need to be protected from various threats like hacking, and other technical malware. The content of the users which is their intellectual property is subject to theft or sometimes deleted from the site. There are many such instances where people lost their information from their websites. So here are some measures to prevent WordPress site so that it is maintained with secured features.

Image result for Tips To Secure Your WordPress Website Continue reading

How to Fix Common HTTP Error Codes – Quick Solutions

red sign that says ERROR

Every attempt to access an application or web server is accompanied by an HTTP request. Those HTTP requests are responded back with an HTTP status code. These are 3-digit codes which are grouped into five classes.

  • Code starting with 1 stands is Informational.
  • Code starting with 2 indicates – Success.
  • Code starting with 3 implies Redirection.
  • Code starting with 4 indicates – Client Error.
  • And finally, HTTP code starting with 5 means Server Error.

This guide talks about ways to identify and troubleshoot the most common HTTP error codes namely 4XX and 5XX status code errors from system admin’s perspective. Continue reading

A Guide: How to Plan a Successful Rebrand

Starbucks coffee cup rebrand

There are a number of reasons why you may be considering a rebrand, and whether it’s a case of simply staying current and reflecting a changing market, or as a way of updating to a fresher and more contemporary appeal, rebrands are often the best way to stay relevant in a fast-moving world. The problem is that for many businesses, the promise of a rebrand offers much in the way of excitement and the opportunity for creativity, and it’s all too easy to forget that there are some serious elements that need to be considered. Rebrands are not the simple solution that many assume them to be, and if you’re gearing up for your rebrand, here are the key steps on your rebrand journey. Continue reading

6 Must-Use Tools for an SEO-Friendly WordPress Site

Image result for Must-Use Tools for an SEO-Friendly WordPress Site

WordPress is one of the leading CMS (Content Management System) sites. It has an immense following throughout the world. It offers users to create personal or professional blogs and websites. Nowadays many companies started their online websites and they need viewers. So, SEO helps them in gaining viewership along with customers. So, there are certain tools one can use to make their WordPress site or blog get more viewership. Here is the study of some of such important tools. Continue reading

5 Tips for Starting a Lucrative Subscription-Based Service

Netflix a subscription-based service

When you start doing the math about how much money you can earn on a monthly basis with a decent subscription service, the idea of launching your own can be quite tempting. However, it can also seem like a bit of a pipe dream if you’ve never done it before, and without the right guidance and research, it’ll probably take you quite a while to build any kind of significant momentum – if you’re persistent enough to hang on for that long with giving up. With that said, here are 5 tips you can utilize to take your new subscription service to the next level within a matter of weeks: Continue reading