A company’s website is the voice of the brand. It’s the place where people go not only to purchase a product or service, but to learn more about a business. It is therefore important to offer a high-quality website that reflects your organisation. Continue reading
For Best Results, Connect Digital Experience to In-Store Shopping
The 3rd annual digital experience study by analysts at Deloitte revealed a continuing trend, showing how mobile connectivity influences retail purchasing decisions. The study examined over 3,000 U.S. consumers to understand how their digital interactions (eCommerce, social, review sites, etc) are influencing in-store U.S. retail purchases. To nobody’s surprise, this year’s data clearly shows that digital influence continues to accelerate and shift the ground under the feet of retailers large and small alike.