Remember when the internet was first invented? Remember how the world immediately deemed it as a “fad” and wouldn’t last more than a few years? Even the inventor of the ethernet cable (the cable we use to connect to the net) once predicted that the internet would collapse in 1996.

And then the internet took off; it became not only the thing that our everyday lives all but revolve around. But it becomes an innovation that lifted hundreds of millions of people out of poverty.

Boy, did the prognosticators get that one wrong?

Fast forward several years later, and internet detractors were still coming out in droves, saying that the old way will prevail (including one individual who predicted that e-commerce would never be a thing).

Until it did, now e-commerce is the foundation of almost every company out there, and for the successful companies; it’s nothing less than a necessity.

All of these failed prognosticators taught me one valuable lesson. When it comes to the internet, never poo-poo innovations. Instead, jump at the opportunity to utilize them. Sure, it won’t always work out, but when it does, you’ll be light years ahead of the competition.

That statement rings true when it comes to e-commerce as well. And with e-commerce becoming more competitive by the minute, you’re going to HAVE to think outside the box. Here are some ways that you can pummel your competition into submission. Continue reading →